Best Sportsbook Sites 2020

If you’re looking for the best online betting sites, you’re in the right place. At Clever Chance, our experts do the hard work for you. We unearth the leading betting sites with great odds, reliable payments, and amazing bonuses all year round.We research, review and rate all bookmakers, and only the best make it on our list. Don’t waste time hunting for the best betting experience. Find the top-rated bookies faster with Clever Chance.

Betfred Sportsbook

Welcome Bonus



Decent range of betting markets

Competitive betting odds

Various deposit & withdrawal options

New UK & NI customers only. 18+. Sign up using promo code ‘SPORTS60’. Deposit & place first sports bet at a minimum of £10 in one bet transaction at evens (2.0) +. £30 paid in free bets within 48 hours of bet settlement, expires 7-days after issue. E-Wallet & Prepaid Card restrictions apply. Your first bet must be settled within 60 days of bet placement. SMS validation may be required. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.

Pinnacle Sportsbook

- Winners are Welcome



Highest bet limits

Best Odds with the lowest margins

Winners are welcome

Pinnacle prides itself on always offering the lowest margins to give customers the best value odds online. Pinnacle stands out from the competition by consistently offering the highest maximum bet limits online. Unlike other bookmakers, Pinnacle doesn't restrict or ban successful players. Winners are welcome to keep betting.


New Customer Offer



Extremely competitive odds

Fantastic live betting coverage

Money back specials

*18+. Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. Subsequent free bets equal 50% average of each 3 qualifying bets. 13 bets required to receive full £25 free bet. Qualifying bet must be placed within 30 days of opening account. Free bet expires after 7 days. Payment method restrictions apply. T&Cs apply.**18+. Opt in. UK/IRE customers only. Max refund £/€20. Win or win part of e/w outright singles only. 5 or more runners. 1st bet on each race. Free bet expires after 7 days. Free/void/antepost bets don’t qualify. T&Cs apply

Betway Sportsbook

New Customer Offer



Good range of niche sports are offered

All top daily sporting options covered

Comprehensive range of sports on offer

18+. New UK & Ireland customers only. Min Deposit £10. First deposit matched up to £30. 1x wagering at odds of 1.75+ to unlock Free Bet. Credit Card, Debit Card & PayPal deposits only. Terms Apply

Betstars Sportsbook

New Customer Offer



Great variety of special bets

Fast & free of charge payouts

Great odds at major leagues

18+. The minimum stake to qualify is £20. This offer only applies to bets placed on selections with accumulated odds of 2.0 (evens) or greater. Neteller/Skrill (Moneybookers) excluded. T&C's apply. Please gamble responsibly.

GentingBet Sportsbook

Welcome Offer



Extremely deep market coverage

In-play betting

Numerous betting options

18+. New Customers only. First losing settled single bet £10+ (£10+ E/W) at odds 2.0+ only losing win single of E/W qualifies. Free bet equal to your qualifying stake (Max £40) credited within 24 hours, 14 days to use. Stake not included in returns. Full terms & conditions apply

Fansbet Sportsbook

Welcome Offer



Good range of markets and sports

Informative and interactive homepage

Accumulator boosts

18+. New customers only. Min deposit £10. Max bonus £10. The deposit must be wagered 1x on Sports. The bonus is wager free. Deposits with Skrill and Neteller do not qualify. General bonus terms apply

Grosvenor Sportsbook

Welcome Offer



Plenty of sports markets

Good payment options

Live betting supported

18+. New customer offer. Max stake £10. Paid in Cash. Neteller/Skrill excluded. Maximum of 1 offer is available per person, household, IP, device, e-mail address or payment details.

Choosing UK Bookmakers

If you are a UK citizen, be sure to choose a bookmaker that is licensed in the country. A lot are, so you won’t be having troubles finding them. In our list above, all bookies have got a UK license, issued by the Gambling Commission.

As a UK citizen, you therefore have a plethora of bookies to choose from, which makes your decision a lot easier in one way, but a lot harder in another. So, for your benefit, check out the list in order to make a great decision when choosing a UK bookie.

How to Choose the Best Bookmaker for You Specifically?

What are the things that would make you like a bookmaker? That is the main question. You want longevity with any bookmaker you choose. Sure, it is a benefit to have an account with several bookies if you are looking to make a profit long-term, but for the casual bettor, you need to be comfortable with your “main” bookie for a long time. Trustworthiness and great customer support are two things that really improves the chances of you having a long term relation with a bookmaker.

But aside from these obvious factors, there are individual differences between you and other players. You might have the inclusion of Asian Handicap as an absolute must when choosing a bookmaker, while others might feel the same way about live streaming. So, there are no general rules to what constitutes a good bookmaker for you.

What we can say is that the ones in our list are trustworthy. Of course, we can’t promise they will stay that way, but for now that is our firm belief. From there, it is up to you to check our list out, read the specific reviews and make your choice from your own preferences. You are always welcome to contact us with any queries you might have.

Online Bookmakers

If you have landed here, you are most likely looking for an online bookmaker that you can trust and enjoy betting at. You have come to the right place. Our main objective is to provide you with a great overview and list all bookies we find trustworthy. Why? To make your decision as well-founded as possible.

Thus, what are the important factors to consider regarding finding the best online bookies? They might differ between different players, depending on what they prefer to look for. Some like the absolute best odds, while others might look for a easy-to-navigate mobile app. We compare many factors to get the best possible overview so to make it easy for you to make your decision.


The main factor, and the heaviest one, is trustworthiness. Why? Because it is a financial decision to bet on sports. And every financial decision should be as secure as possible. There are a lot of fishy and non-serious bookmakers on the market, but we shy away from them and only list ones we trust after thorough research.


Akin to trustworthiness, the customer service plays an important role in our ranking. Is there a live chat available 24 hours a day? If there are any issues, will they be fixed to satisfaction? It is always important for customers to feel that any problem can be fixed in a carefree way.

Payment methods

Safe and fast payment methods is another must. To us, it matters little if the bookmaker offer a lot of different options. It is more important that they offer the best payment methods. These include credit and debit cards, but also e-wallets like Skrill or Neteller.

Quality of odds

The three factors above are all related to security, the next ones are related to the betting itself. The odds are of course an important factor, since they, in a way, control your winnings and losses. Both the possibility to get the best odds, but also the amount of selections are important aspects.

Special functions

Cash-out, asian handicap and bet builders are examples of functions that are not a given. If a bookmaker offer more than less of these special functions, and if they work to satisfaction, we will rate them higher.


No one wants a slow app, difficult navigation or a general fuzziness to their betting. It should be a straightforward affair to bet with a bookmaker. Therefore, layout, loading speed and similar elements play a part in our listing and ranking.

Offers & Promotions

Another important factor for many is the signup offer and promotions in general. Of course it is nice to get a great welcome offer that you can make into real money, but never rely on it. In its essence, a welcome offer is made for you to try out the bookmaker, not to win a lot of money. Nevertheless, it is an extra boost when it comes to our ranking, since we know many of you value it.