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DraftKings to launch mobile sports betting in New Hampshire Monday

25th December, 23:51

New Hampshire will dive into online sports betting Monday, with DraftKings launching an app that only works in the Granite State a month earlier than originally planned -- while Massachusetts remains months away from getting in on the game.

"Sports betting represents a major step forward in the New Hampshire Lottery's evolution and we are excited to be offering this completely new way to win to our players," the state lottery executive Director, charlie McIntyre, said in a statement reported by WMUR. "Sports betting allows us to build on our success as we engage new and existing players in the Granite State."

New Hampshire initially signaled that mobile sports betting would arrive by the end of January, after announcing the approval of a contract between DraftKings and the state lottery last month. The company did not announce an exact date for when retail sports betting will be available, though it expects it to be ready later in 2020.

"We moved fast to get this done, and the deal is a win for New Hampshire," N.H. Gov. Chris Sununu said following the contract approval. "We are partnering with a world-class company to provide a first-rate customer service experience. With today's vote, everyone will now be able to bet on Tom Brady and the New England Patriots in time for this year's Super Bowl."

Starting Dec. 30, New Hampshire residents and anyone within the state boundaries will be able to legally place sports bets online through the company's digital sportsbook, right as the NFL playoffs are set to begin, according to WMUR.

"You'll be able to download the DraftKings sportsbook app or you can go to DraftKings and sign up for an account. From the account, purchase sports betting through our platform statewide," a DraftKings representative told WMUR.

The New Hampshire Lottery will receive 50% of all gaming revenue, which they intend to put toward supporting education in the state, according to a statement from DraftKings.

Sports betting is not currently legal in Massachusetts, as legislation remains under review in the Legislature's Economic Development and Emerging Technology Committee, with action not expected before mid-2020.

"It's always baffled me why Massachusetts has kind of put the brakes on this one. We're going gangbusters up here," Sununu said in October. At the time, Massachusetts Gov. Charlie Baker told reporters, "Our expectation is that this is something that the Legislature will take up before the end of the session, OK? The session ends in July, but I would be very surprised if it got done before that."

DraftKings also announced Monday that it is going public in a deal that values it at about $3.3 billion and puts the company on a billion-dollar business trajectory.